Design System Structure
Identify the three biggest problems to resolve immediately.
Ensuring Consistency Across 8 Brand Channels: The main challenge of this project is creating a design system that can work seamlessly across eight different brand channels while still maintaining consistency. This requires careful consideration of the unique needs and characteristics of each brand, as well as a clear understanding of the shared design elements and components that can be used across all brands.
Managing Complexities of a Hybrid Design System: The hybrid design system presents unique challenges that need to be carefully managed. This includes determining which design elements are shared across all brand channels and which ones are unique to each brand. It also requires careful planning to ensure that the design system is flexible enough to accommodate the needs of each brand while still maintaining consistency and cohesion.
Getting Buy-In from All Stakeholders: Creating a successful design system requires buy-in and collaboration from all stakeholders, including managers, designers, developers, and other members of the team. This can be a significant challenge, as each stakeholder may have different priorities and concerns. Ensuring that everyone is on board with the project's goals and understands the benefits of a design system is essential for its success.
Conclusion
Creating a design system for a hybrid Michaels brand presents unique challenges that require careful consideration and planning. The biggest challenges include ensuring consistency across eight brand channels, managing the complexities of a hybrid design system, and getting buy-in from all stakeholders.
To overcome these challenges, the design system should be carefully developed to incorporate the unique needs and characteristics of each brand while still maintaining consistency and cohesion across all brands. The Figma file structure should be optimized to accommodate the needs of both managers and designers as end-users.
The success of the design system relies on the collaboration and buy-in from all stakeholders, including managers, designers, developers, and other members of the team. By getting everyone on board with the project's goals and ensuring clear communication throughout the design system's development, the team can create a design system that meets the needs of all stakeholders and provides consistent, cohesive digital experiences across all eight brand channels.
Creating a design system for a hybrid Michaels brand is a significant undertaking that requires careful planning, attention to detail, and a commitment to collaboration and communication. By following the steps outlined above, the team can create a design system that is effective, efficient, and meets the needs of all stakeholders involved in the creation of digital experiences for the hybrid Michaels brand.